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    Press release  :   Fir Italia

    New atmospheres on board with the Stainless Steel

    09/06/2020

    Fir Italia, a reference point in the design tap sector for over 60 years, has an intrinsic craftsmanship vocation, rigorously Made in Italy, which makes it pay great attention not only to manufacturing, design innovation and stylistic choices but also to both research and selection of materials, so that they prove reliable and long lasting.
    It is now established that Made in Italy interior design has also conquered nautical design to the point of changing its aesthetic codes, which today are increasingly less linked to the marine world and more and more metropolitan and contemporary. Even in the nautical world, more attention and consideration are used in the choice of accessories and in the care of interior projects: the atmospheres on board yachts change and adapt with an elegant and metropolitan contemporary imagery.
    Fir Italia's philosophy is based on the idea that a correct and functional tap and mixer design can take into account many aspects, from new aesthetic standards, to environmental needs as well as the protection of primary resources, all starting from savings in terms of water consumption, of course.
    For almost a year, Fir Italia has been engaged in an important rebranding activity that is animating the company, with the aim of strengthening its market positioning. The result was a new payoff "Obsessive Design Engineering" or rather Fir Italia's DNA. The brand soul, as a matter of fact, is composed of both perfectionism and obsessive approach that are behind the creation of its products; the latest big novelty is included among them: the Green Total Look programme, characterized by the use of eco- friendly materials, first of all AISI 316L stainless steel, with "energy saving" solutions and a new generation ultra-minimalist design.
    Fir Italia has chosen AISI 316L stainless steel because it is the best in terms of corrosion resistance and is compatible with the demand for great resistance to atmospheric agents and saltiness, therefore, it is particularly used in the nautical sector and in interior design projects for boats and yachts

    À PROPOS DE Fir Italia
    via Borgomanero 6
    28010 VAPRIO D'AGOGNA (NO)
    Italie
    +39 0321 996423

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